PREMIATA men’s sneakers

For over 100 years, this Italian family-run company has been handcrafting top-quality shoes. In the 1990s, as a new generation took over the company, PREMIATA focused on footwear as an element of fashion and style and on an international business approach. Today, PREMIATA is a well-known brand based on consistently excellent quality and modern design, where the seemingly minimalist style is complemented by eccentric details – platforms, solid heels, printing, etc.

PREMIATA’s success is based on its ability to create designs and models that go beyond the confines of the fashion industry and to combine tradition and innovation in its production. Brand Manager Graziano Maca always says: "The most difficult thing in making the difference is the skill to do it with the simplest things."